Point of Sales

Point of Sales Reports is the service that encompasses all the reports pertaining to the Retail or Reselling sales channels; and those in which you need to look for information at the point of sale so as to get to know the dynamics of the market.

Through our analysis capacity and our knowledge about the market, our Point of Sales Reports are considered to be strategic tools when making decisions at management levels. We feel that the reports´ data should have an ¨easy access and be easily handled¨ by the client and, that is why, their format does not only include statistic graphs and data but also encompass the ¨ instrument panel¨ development which is visually adapted to each cases´ needs.

Our team of professionals that is devoted to the client, develops different reports pertaining to the sales channel: reports on prices, exhibition, the rival companies ´ actions, each region's socio-demographic and per unit of business analyses are some of the most outstanding.

The analyses carried out by Point of Sales Reports go from the understanding of the term ¨macro¨ in the business to the deepest level, such as ¨the sales of a specific product in a specific branch¨

OCR – Outlet Coverage Report

Taking into account the methods of collecting data arising from

the retailer systems, the coverage reports in point of sales in stores and regions is carried out. It is done through six processes: collection, validation, processing, consolidation, analyses and its development.

The analysis of the following variables is considered: prices, point of sales (exhibitions, fronts, POP material, furniture status, stores and pictures) products, promotions, competitors, among others.

It is aimed at providing the client with a Decision and Control tool at the Point of Sale. It includes:

• Newsletters.
• Information boards, Data Base and Dynamic graphs.
• Pictures and Pivots

POSSOR – POS Sell Out Report

Sales report and inventories that show the Stores ´ behavior when they are crowded with the brands promoters. It is reached through seven processes: collection of the reports conducted by promoters, organization, processing, unification, consolidation, analysis and its development

A weekly market indicator is provided through providers, that is planned in a Final Product “POSSOR – POS Sell Out Report” (from the macro to the micro). It includes:

• Newsletters (General or per retailer executive resumes)
• An analysis of the lines of products, stores, regions and inventories.

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